Originally from Finland, snowboarding brought Ami Voutilainen around the world to where he eventually landed in the PNW 16 years ago. As a child he grew up drawing and recreating logos and album covers from bands like Maiden, Black Sabbath, and Dio, which later developed into a dedication for lettering and illustration. His doodles made their way from napkins and scrap paper, to filled sketchbooks, and then onto board graphics, posters, apparel, logos and more. A designer by trade, Ami is less concerned with the medium and will turn pretty much anything into an art project - painting, woodwork, a wave, or an untracked run on a pow day. The canvas changes often, but his approach is always the same – style and emotion are at the center. Ami draws inspiration from monsters, music, nature, and people, and often draws and paints in the bare contrast of only black and white.
This year’s art represents the possessed nature of all snowboarders who are drawn to the LBS each season. The relentless commitment to return, slap fives, rip laps at Mt. Baker on a pow day, eat a warm cup of paella and some salmon, and to feel the butterflies in your stomach in the start shack before making your best effort at claiming a roll of duct tape.
Photo: Javier Fernandez